Working concept · v0.1 — for partner & investor review
Franschhoek vineyards at sunset against the Simonsberg silhouette

A private brief · Franschhoek

The valley should be the place of LIFE.

An invitation to anchor a campus that scales what you already do — at La Motte, at InHarmonie — into a permanent institution for the valley.

The campus offer

Two things you love.
On one campus.

Chefs and entrepreneurs. The Franschhoek Hospitality Academy feeds the valley's restaurants — yours included — and trains the next generation of valley youth as professional chefs. Wegro Ventures keeps the founders the valley produces inside the valley, instead of losing them to Cape Town and Stellenbosch.

WeGroYou chef brigade in a working kitchenThe AD 1907 campus building at 15 Union Street, Franschhoek

It is not yours. It is the valley's.

Stewardship, not control.

The lease moves into an NPC + Co-op. Your seat is the founding sponsor seat — permanent, named, with a legacy plaque on the building. Not control. Stewardship.

  1. The rule above the rules

    Education & Growth Foundation SA

    Public-interest PBO. Holds the equity-pledge contracts from every incentivised party. Mandate: bursaries, teacher development, school scale-out, valley founder grants. To be formed or nominated.

  2. Broker · cornerstone

    LifeStone

    Brings concept, vision, shareholders and sustainability. Founding partner seat sunsets after year 3. Broker exit proceeds routed via the Foundation.

  3. Asset owner · public-interest steward

    WeGroYou NPC + Co-op

    Holds the lease, the campus, the school and the Wegro.africa IP pool. One-member-one-vote co-op governance. 7-director board, 75% supermajority on reserved matters.

  4. Day-to-day operator

    ManCo (Pty Ltd)

    Wim Meyer as Managing Partner. Runs hospitality, programmes, vertical coordination, school operations support. Replaceable on 6-month notice by 75% NPC vote.

  5. Product

    The campus + 6 engines

    Hotel · School · Chefs · Rangers · Sportif · Ventures. Vertical operators are tenants under ManCo coordination.

Co-op members (one member, one vote)

  • • Founding sponsor seat (Hein Koegelenberg / La Motte)
  • • LifeStone founding partner (sunsets year 3)
  • • Education & Growth Foundation seat (permanent)
  • • Wegro.africa ecosystem seat
  • • Franschhoek municipal / heritage seat
  • • Education seat (school + universities)
  • • Vertical operator seats × 5
  • • Community / valley NPO seat (InHarmonie)
  • • Independent chair (appointed by board)

Full governance model — see the governance page.

What we are asking for

Three options. Smallest to largest.

Each tier is fully donated to the NPC. None of it returns to LifeStone, ManCo or any private party.

Patron

R5–10m

Founding-tier philanthropy without an operational role. Quiet, named, legacy-marked.

  • Names the WeGroYou Hospitality Academy intake hall
  • Founding sponsor seat at the NPC + Co-op (one of nine)
  • Permanent legacy plaque on the AD 1907 building
  • First refusal on Patron tier in subsequent campuses

Cornerstone donor + chef vertical anchor

R20–30m

Anchor donor for the chef vertical. La Motte becomes the wine + culinary partner. Every chef who comes through the academy carries the lineage.

  • Names the Franschhoek Hospitality Academy
  • Founding sponsor seat at the NPC + Co-op (permanent)
  • La Motte as the campus wine + culinary partner
  • Annual La Motte / WeGroYou chef showcase on campus
  • Permanent legacy plaque + portrait wall in the academy

Cornerstone + valley legacy

R50m+

The full play. Anchors the chef vertical AND endows a permanent valley-uplift channel that pays the InHarmonie programme in perpetuity. All channelled through the Education & Growth Foundation SA.

  • Everything in the Cornerstone tier, plus:
  • InHarmonie partnership programme inside the campus
  • 5% of campus revenue endowed to valley youth programmes (in perpetuity)
  • Naming rights on the Valley of Life programme
  • Strategic seat at the Wegro.africa IP pool decisions (ex-officio)
  • Founding seat on the Education & Growth Foundation SA
The Franschhoek valley from above

Next step

A private walk-through of the campus, with Wim Meyer.

90 minutes on site. The building, the chef school plan, the Hospitality Academy curriculum, and the NPC structure on paper. No deck. No pressure. Just a walk.

Private brief — noindex,nofollow. La Motte and InHarmonie referenced from publicly available sources (la-motte.com, inharmonie.org.za); no formal endorsement implied.